Want More Traffic, Positive Exposure,
Deeper Connections & An Ever Expanding Social Circle?
(Yes, You Do!)
Are you like me?
I want to be everywhere my customers and potential customers can be found. I’m obsessed with creating content that responds to their real felt needs and I’m relentless about spreading that content out as far and wide as I can.
That might sound like work, but seriously – for me it doesn’t FEEL like work. It feels like being a Rock Star with my music playing on every cool station in town.
When I identify a topic my community is craving content on, I go for it. I write it. I speak it. I video it. I make graphics to go with it. I publish it on my blog, on my podcast, on my social streams – but I don’t stop there. I submit it to every relevant social bookmarking site I can find. I volunteer to do webinars on the topic. I volunteer to speak live on the topic.
In other words – I buzz the heck out of it!
Why don’t more do this?
- Is it because it’s difficult? Surely not. Since when is talking about topics that serve your market difficult? If serving them is difficult, you’re in the wrong market!
- Is it because it’s time consuming? Not really. Once a great item of content has been created, it’s all about re-purposing and distributing and that can be outsourced.
- Is it because it’s expensive? Say it isn’t so! If you’re meeting a real need for your market, there are real dollars attached to that for you every single time.
Is It Really Because They’re Not Sure
What To Write Or How To Promote It?
If that is the case, there’s a fix.
The Content we create is how we reach our Target Market and ultimately make sales, get clients – whatever the ultimate goal is. The better we are at focusing on their needs, the better our content will be and the sooner they’ll respond to it..
I often ask ‘How can I serve my market today?’ Put your feet in their shoes. Feel what they feel. This is the key to coming up with content that get attention.
All it really takes to become a go to Thought Leader in your niche is this: Stepping up to Say Something!
I know Kelly, but I don’t know what to say!!
THAT. That we can handle right now.
Hi, I’m Kelly McCausey. I’m serving an amazing community of Solopreneurs with information products, memberships and coaching services. I blog, podcast and host live events through my Solo Smarts brand. Every client and customer I have, I’ve gained through my content marketing. It has literally set me free from debt and the day job – so as you can imagine, I’m passionate on the subject!
Buzz Monthly is a Virtual Content Marketing Lifeline.
I’ve created Buzz Monthly to serve as the Ultimate Content Creation Prompt. When you have Buzz Monthly, you are never without something to Buzz About 😉
There are two major Content Buckets I seek to keep full.
One is the Evergreen Bucket and the other is the Energy Bucket.
The Evergreen Bucket is filled by content that stands the test of time. It meets needs yesterday, today and tomorrow. It’s built on foundational issues. This is content you’re positioning to be found long in the future. This is the stuff you want to be known for, invited to speak on. You can write a book about this stuff and it will still sell in a few years.
The Energy Bucket is filled by content that matters right now. What’s rising up? Who’s rising up? What’s happening that your market needs to know about? This is the stuff of Social Media, Hot Topic Interviews and popularity driven Social Bookmarking.
The Smart Content Marketer pays attention to both Buckets. Both present powerful opportunities to shine and win trust.
But how can you possibly keep tabs on everything?
Buzz Monthly To The Rescue!
We do the looking around and ahead for you. We scour the calendar for date driven and seasonal opportunities to remind your niche of who you are, what you do and what you want them to do about it – packaged in uber-helpful content that they’ll be glad they found.
On the 15th of each month you’ll receive a tightly detailed report for the month ahead featuring all of the ideas and opportunities we’ve gathered up. (For example, on December 15th we delivered Buzz Monthly resources designed for January)
This gives you lead time in creating/adapting the content you’ll want to publish early in the month.
Each Buzz Monthly issue is FULL OF ideas for
Blog Posts, Videos, Podcasts, Webinars & Shareable Images!
We’re pointing you to both Evergreen & Energy Bucket topics so that you can be focusing on serving your community Now AND in the Future.
Being everywhere is not about writing endless words. It’s about spreading your message in as many different formats as possible. Buzz Monthly will pop up in your inbox with incredible ideas for spreading your already awesome content in new places – in new ways.
Hey, won’t other people be getting the same idea prompts from you? Sure! But that’s not something to worry about.
You + Your Communities Needs + Our Prompts
= Unique Expression Every Time
Think about it.
A recent news item that generated a lot of Buzz caught the imagination of the blogging community. I saw dozens of blog posts written and popped around to check many of them out. They were all talking about the same woman – but the opinions and takeaways were all so unique and interesting.
Content Marketers must never worry about covering a topic that’s already been covered. You WILL bring something unique to the situation, I promise.
Never think ‘So and so beat me to it.’ That’s not a reason to stay quiet and Cable TV News is proof…
I’m turning 50 this year, so I remember when we had three major television brands and three news shows to choose from. Surely that was enough? LOL! Well, look at how many news options we have today. I couldn’t count them up if I wanted to! Obviously, we LIKE getting our news from multiple sources and with different view points.
Includes An Exclusive Buzz Monthly Podcast!
You won’t find this podcast in iTunes, it’s ONLY for Buzz Monthly Members. (And a full text transcript for those who prefer a quiet read.)
I have three goals for each episode:
- Tell you stories that inspire you to Buzz.
- Introduce you to cool skills & tools that amplify your Buzz.
- Remind you that you are worth Buzzing about.
You’re going to look forward to this every month!!
Plus There’s Bonus Buzz!
The world isn’t operating by a predictable calendar, right? There are emerging situations revealing themselves all the time – often with a short time line. If you’re going to take advantage and get the buzz, you have to move fast.
This is the stuff that fills your Energy Bucket to overflowing and helps connect more people to your Evergreen Bucket 🙂
We’re keeping our ear to the ground, listening for rumbles that indicate an opportunity for you to shine. We’ll let you know as soon as we do with quick email alerts to let you know about…
- Guest Blogging Opportunities
- Podcast Guest Openings
- Webinar Connections.
- Group Writing Projects
- Trending Discussions & #hashtags You Can Jump Into.
Watch for our Bonus Buzz Alerts and connect your message to the topics and concerns fresh on minds everywhere.
You know what to write about, when to write about it AND where to post & share it.
You are piping in on current events and timely concerns – adding your flavor, advice & influence where it’s most needed.
You are earning trust, deepening relationships & meeting new people like never before.
Sounds like a Rock Start to me!
Is Buzz Monthly For Me?
That’s a smart question. We can’t be for everyone. We’re focused on Business & Lifestyle Markets.
If you address anything to do with…
- Business & Marketing
- Mindset & Self Development
- Health & Wellness
- Food & Travel
- Parenting & Family
…you’re going to find a lot to work with in every issue of Buzz Monthly.
If you’re in a market related to any of these, you may still find our resources useful. When you see the TINY price you’ll pay for Buzz Monthly Membership, you’ll decide it’s worth a try for sure 😉
Saying Yes IS The Easiest Decision You’ll Make This Year!
Becoming a Buzz Monthly Member Gives You:
A Fresh Buzz Monthly Report Filled With Our Timely Content Creation Prompts.
An Exclusive Buzz Monthly Podcast Audio & Full Transcript
Unique Buzz Planner Pages To Inspire & Expand On Your Ideas
Urgent Bonus Buzz Alerts As Often As Possible!
All The Buzz Is Yours – TOTALLY FREE!